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Moeda Loyalty Points (MDA) is a cryptocurrency designed to reward customer loyalty and enable blockchain-based rewards programs for businesses and consumers. The platform allows companies to create and manage digital loyalty programs while giving customers the ability to earn, trade, and redeem tokens across partner networks. What sets MDA apart is its focus on creating an interoperable ecosystem where loyalty points from different brands can be aggregated and exchanged, solving the fragmentation problem of traditional loyalty programs.